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THE TIKTOK TALENT TO WATCH

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TikTok was launched in 2017 by Bytedance and is a Chinese IOS and Android app that is used to create short comedic, talent and lip-sync videos that can be uploaded onto social various media platforms and the standalone app.

Tiktok already boasts a 1.2 billion global community who have installed the app and 500 million active users: surpassing Twitter, LinkedIn, and Snapchat.

Continue reading to find out more about the TikTok app and which profiles we think are worth a follow. 

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✨Imma glow if I don’t shine ✨ 📸: @glitterandlazers 🔥 💇🏽‍♀️: @shearphysique @rpgshowwig

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WHAT MAKES THIS SOCIAL PLATFORM DIFFERENT?

The TikTok app offers a wide range of sounds and song snippets, along with the option to add special effects and filters. There is also an option to directly add videos created on your phone onto the app. Consequently, users can produce a variety of videos ranging from challenges, dance videos, magic tricks to name a few…

A key competitor could be Musical.ly, but the main difference is that TikTok has a wider variety of video features and user-friendly tools, they don’t just offer lip-syncing, to different songs.

Recently, TikTok added the reactions feature which allows users to record their reactions to videos and share on social platforms. TikTok has also added a digital well-being feature that alerts users when they spend over two hours on the app to help confront issues concerning screen time.

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daydream

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TIKTOK IN RECENT NEWS

Security issues have brought forward by the US government against TikTok which alleged that the app violated the federal children’s online privacy protection act, in which websites and online services require children to obtain parental consent before collecting any personal information from any children under the age of 13.

TikTok is aware of the concerns are addressing the issue, also pointing out that there is a privacy option on the app which will allows anyone, especially the younger generation, to tailor their audience and control who they allow to see their content.

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Happy Monday 😄💕 . . . #gymshark #gymsharkwomen #smile #monday #mondaymood #wilkingsisters #fun

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TIKTOK TALENT TO WATCH

We’ve selected some members of our community who we think are creating stand out content, check them out, we definitely think they are worth a follow!

1.Terence Telle– Terence Telle is best known for being on Dancing with the Stars France with over 127k on Instagram, check out his Tik Tok and watch out for more his amazing dancing videos…

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Dernière petite excursion de l’année ce soir je m’envole pour New York. Bien sûr je rentrerai à temps pour la reprise des entraînements c’est promis 😉 #dals #dancingwiththestars J-7 🤭😱🤩

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2. Valentine Lescure– Valentine currently has over 5k followers on Tiktok and is known for sharing funny lipsyncing videos as she promotes her unique sense of style.

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On my way… 🚶🏻‍♀️ Top : @sheinofficial (-10% avec le code ValentineQ3) Pantalon : @prettylittlething

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3. Jack Laugher, is an Olympic champion with over 200k followers on Instagram and 52k followers on Tik Tok. Check out his sky-high dives and why diving and messing around is his thing!

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@npowerhq are bringing the #PowerOfSupport to Team England. Talking of support, who has helped you get to where you are today? #GC2018

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There is no doubt that TikTok is a growing social platform,  it’s a great way for users to create unique and engaging content in a new format, however with security issues amongst the key concerns for the app, it will be interesting to see how TikTok will compete against other social media giants in 2020, such as Instagram.

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