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Sandro Case Study

Product Launch

objective

Raise awareness of the Sandro Winter collection ahead of Christmas.

outcome

Talent Village activated talent to select their hero looks and co-create high-quality content which aligned with effortlessly chic attitude of the Parisian brand. This editorial approach successfully resonated with the target audience and generated 121% higher engagement than planned.

Key Statistics

  1. 11 Total Content Created
  2. 2.1M Total Reach
  3. 5.74K Impressions
  4. 10.68% Total Engagement
  5. 98K Likes and Comments
  6. 10,097 Story Interactions
  7. 4,552 Sticker Taps
  8. 789 Link Clicks
  9. 8.7K Saves

view more

Calvin Klein

Product Launch Reach: Engagement: 9.29% read now

McCormick

Product Launch Reach: Engagement: 7.5% read now

Chaumet

Product Launch Reach: Engagement: 7.58% read now