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Kind Case Study

Product Launch

objective

Position KIND as the healthy snack for Fashion Week

outcome

Our dual targeting technology enabled us to match talent who aligned with KIND’S audience credentials and who frequently advised health and fitness content across their digital portfolio to encourage organic engagement. This targeting ensured KIND was recognised across social media as the sought-after snack, activated by talent generated content at exclusive fashion week moments such as behind the scenes.

Key Statistics

  1. 20 Total Content Created
  2. 1.5M Potential Reach
  3. 71.4K Likes and Comments
  4. 1 Week
  5. 6.93% Total Engagement
  6. London

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Product Launch Reach: 1M Engagement: 5.9% read now