Drive awareness for the ‘Advanced Night Repair’ serum and show the best practice for product application by using different messaging techniques, so consumers can experience long-lasting results.
Each talent illustrated how they naturally infused the product within both their day-time and night-time routine during a series of co-created IGTV content to demonstrate the benefits of the serum. The talent showcased different massaging techniques as they applied the product, from the comfort of their own home and in transit.
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